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Haus Division


Virtual and Augmented Reality

VIRTUAL & AUGMENTED REALITY

It is time to leave the capsule and bring innovation to your business. Haus Division specialises in virtual and augmented reality. Haus can help your business take advantage of new opportunities such as 360º videos, virtual worlds and other impressive applications utilising the technology which can be experienced on the web, mobile and AR/VR headsets.



VIRTUAL REALITY



WHAT IS VIRTUAL REALITY?


Virtual reality is the term used to describe a three-dimensional computer generated environment which can be explored. You become part of the virtual world as you interact with your environment, manipulating objects and performing actions.



HOW DO YOU USE VIRTUAL REALITY?


There are a range of systems that can be used to enjoy the virtual experience, such as headsets, omni-directional tread mills and special gloves. Oculus Rift, Samsung Gear VR and Google Cardboard are some of the companies that provide the hardware that is compatible with our software.


WHAT CAN WE OFFER?


There are many possibilities for VR applications and marketing campaigns. Our in-Haus team are on hand to work on Virtual Reality projects from 360º Videos to a virtual shopping experience. We also work on VR advertising that can be utilised on platforms such as, Facebook and YouTube. Furthermore, Haus Division can provide personalised devices, enabling you to bring the VR experience to your customer.




For the first time ever, Microsoft HoloLens seamlessly blends high-definition holograms with your real world. Holograms will improve the way you do things every day, and enable you to do things you've never done before.


AUGMENTED REALITY



WHAT IS AUGMENTED REALITY?


Augmented Reality (AR) is the integration of Digital information within the user’s environment in real time. When we hear about AR today, it usually refers to a much more sophisticated and interactive concept, where virtual objects such as 3D models are projected onto our view of reality.



HOW DO YOU USE AUGMENTED REALITY?


You download Haus developed AR software onto your mobile device / AR headset which will enable you to utilise a wide range of specific features to your business needs. Similar technology currently exists on the market, such as those found in the mobile game Pokemon Go and mobile applications such as Snapchat. Brands like Loreal are now using this technology as an innovative way to help their consumer try products on virtually before they purchase


WHAT CAN WE OFFER?


We can offer AR software development that can be used on smartphones and headsets. We also offer AR advertising design for mediums such as Snapchat's “Sponsored Lenses” offer a completely new method of brand marketing, offering not just an impression, but also “play time” – the time snapchatters spend playing with the interactive advert.